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Mayborn

Maximising value throughout the global supply chain

Ligentia has worked with Mayborn for over 5 years, managing multiple global projects to maximise value throughout the entire global supply chain.

Mayborn have an extensive portfolio of baby-led products, including the award-winning tommee tippee brand.

Working as an extension of the Mayborn team, our supply chain solution provides complete visibility of all warehousing inventory, pick activity and returns with shipping organised between the China, the UK, the US, Australia and Morocco.

Product availability is paramount for a quality global brand, that sells through major retailers and so the Ligentia team are able to supplement ocean freight with air freight options, when time is of the essence.

In addition, Ligentia provide 3PL warehousing support in Australia, using our own high quality facilities and 4PL support in the USA.  Plus Mayborn take advantage of warehouse and packaging services here in the UK.

Mayborn benefit from further value add services from the Ligentia team – via a global spares programme from the UK, Australia and the USA which fulfils orders for faulty or broken products and is fully integrated with the Mayborn customer service system.

Neal Austin, Global Operations Director explains: ‘Working with the team at Ligentia means they know our business inside out and are able to respond with agility when we need to meet spikes in demand.  But beyond the smooth day to day running of our supply chain, we meet regularly to review overall supply chain performance against objectives.  We’re always looking for ways to run leaner and smarter and we see our own commitment to continuous improvement being matched by our Ligentia Team.’

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